LYNCHBURG’S PREMIERE BRIDAL SHOP
CURATED COLLECTION OF OVER
500 DESIGNER BRIDAL GOWNS
As one of Virginia’s premier bridal studios, Ashley Grace Bridal offers a refined, thoughtfully curated collection of gowns across every silhouette. From timeless romance to modern, fashion-forward designs, each piece is selected with intention and elevated style. However you envision your wedding day, our Lynchburg studio offers an experience—and a gown—that feels distinctly yours.
FINDING *THE* DRESS SHOULD FEEL AS MEANINGFUL AS THE MOMENT YOU WEAR IT.
As one of Virginia’s premier bridal studios, every detail is designed to create a refined, personal experience—warm, intentional, and effortlessly elevated. From welcome gifts and refreshments to the moment you say “yes,” you’ll feel seen, celebrated, and completely at home in a space devoted to the beginning of your forever.
EVERY BRIDE SHOULD FEEL
Confident. Beautiful. Unforgettable.
Our boutique features a curated selection from the industry’s most sought-after designers, with gowns in a range of styles, sizes (4–34), and price points. From modern minimalism to romantic lace and timeless silhouettes, our experienced stylists guide you with care, making the journey to your dress seamless and personal.
THE Ashley Grace Bridal EXPERIENCE
At Ashley Grace Bridal, our experienced stylists bring years of bridal expertise to guide you in finding your dream dress. We carefully source sought-after designers and quality gowns that feel timeless with a unique twist—never ordinary, always something special. In our warm, relaxed, and personalized boutique, elevated bridal fashion meets your individual style—here’s what to expect.
01
PRE-APPOINTMENT CONSULTATION
Before your visit, a consultation helps your stylist understand your vision, references, and timeline. This ensures our appointment is fully prepared and tailored, making your time in the boutique seamless and focused.
02
PERSONALIZED APPOINTMENTS
At Ashley Grace Bridal, each appointment is designed to be intimate, welcoming, and centered on you. You’ll work one-on-one with a dedicated stylist who understands your vision and guides you through a thoughtfully curated collection of gowns. In your private suite, you and your loved ones can relax, celebrate, and enjoy complimentary refreshments while you find the one.
03
FIND YOUR
PERFECT FIT
Your stylist will help you explore silhouettes, fabrics, and designers to find a gown that not only reflects your style but feels incredible to wear. The goal is a look that flatters your figure and allows you to feel confident, comfortable, and truly yourself.
04
CURATING YOUR BRIDAL LOOK
Once you’ve found your gown, your stylist will help you complete your look with carefully chosen accessories. From veils to jewelry, every detail is styled to complement your dress and create a cohesive, polished bridal aesthetic.
05
YOUR DRESS
ARRIVES
Once your dress arrives, our team will contact you to schedule a 30 minute pick up appointment. This is a great time to add any remaining accessories while trying on YOUR dress.
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UPCOMING EVENTS
June 1-June 7, 2025
Ashley Grace Bridal Summer Sample Sale
Love notes
The experience I had was one that I have dreamed of as a little girl! Alyssa was so beyond amazing I can’t thank her enough. I would never recommend anyone anywhere else!!!
Maty, May 2025 Bride
This is the place to say yes to the dress! I had the absolute best time here dress shopping with my mom. Emma was our wonderful consultant who honestly made the whole experience one of the best days of my life! Emma really took the time to get to know me personally and figure out the right fit for me. She is extremely knowledgable about the dresses, styles, and accessories. I had no clue which style of dress I wanted and what would suit my goals, but Emma helped me find the dress of my dreams! The entire experience is so seamless and luxurious, not to mention the store is absolutely gorgeous! Every dress I tried on from here I fell in love with; they have such a wide variety of beautiful gowns. I also did not feel pressured into anything. The entire team is top notch- definitely come here if you are a bride to be! 🙂
Julia, October 2025 Bride
Not only have I had many (many, many) of my client's purchase their dress from Ashley Grace & have an amazing experience here, but I also was lucky enough to be able to find my own dress at AGB. As a wedding planner, I love to suggest this shop to any clients shopping for their dream gown (or accessory) in the area. This team consistently goes above & beyond, makes each client feel welcomed, special, & important, has the most STUNNING gowns, & beautiful shop, & so evidently consistently care about what they do & supporting/hyping up their brides/clients who walk in their shop. Highly recommend Ashley Grace. Thanks for all you do!
Moriah, December 2025 Bride
olivia was absolutely amazing!! she was the best consultant ever and was so so patient when i was extremely indecisive lol! she gave me and my family the best experience getting my dress and i would hands down recommend her to everyone!! the store was absolutely beautiful and had an amazing dress selection at good prices!
Brianna, December 2025 Bride
From the moment we arrived, we received excellent service and were greeted with smiles! Bradley was our consultant and truly made our visit magical. I had no idea where to begin with dresses and she was able to help me narrow down what worked best for my body/style. Bradley included all my family members in this special day and truly made me feel as if I was the only bride to be in the store. Highly recommend Ashley Grace Bridal!
Tayler, February 2026 Bride
Ashley Grace Bridal made the entire experience absolutely wonderful. The staff was kind, attentive, and truly listened to what I was looking for. They created a relaxed, welcoming atmosphere and helped make the process feel special rather than stressful. Their attention to detail and genuine excitement made finding the dress such a memorable moment. I’m so grateful for the care they showed and would highly recommend Ashley Grace Bridal to anyone looking for a beautiful and supportive bridal experience.
Catherine, March 2026 Bride
1000/10 experience! I tagged along as a bridesmaid and the service provided from Liz (the brides stylist) and the manager Alyssa was beyond AMAZING! It was an amazing experience. I can’t rave enough about it! I feel like the brides wants and desires were listened to and executed perfectly. The process from start to finish was beyond exceptional.
Bailey, June 2026 Bride
This was the perfect place to find my wedding dress! The staff was so incredibly sweet and helpful during our appointment. They have so many beautiful dresses in their collection and really took the time to understand what my vision was! I was really not expecting to find my dress on my first appointment but couldn’t deny I had found the perfect one! Thank you so much for making the experience so amazing 🤍
Ellie, July 2026
I will recommend Ashley Grace Bridal to all my friends and future brides!! All of the ladies we worked with were lovely and so personable! They had better selection and quality than any other store I visited and we went to several in VA and NC. 10/10 experience!
Lauren, July 2026
My bridal experience was amazing at Ashley Grace Bridal! The consultant, Martha, basically hand picked my dress after a description of what I was looking for. She was so helpful, super sweet, and very patient! My mom and I drove to Lynchburg from Richmond and it was SO worth the drive. I never felt rushed despite the fact that we went over the appointment time or pressured into buying anything. They have a huge inventory of dresses. There were so many lovely personal touches! Highly recommend going to Ashley Grace to find your wedding dress!
Clarisse
I went to several other bridal shops (Charlotte, Northern Va, Roanoke) and nothing came close! They had amazing selection and high quality dresses!! All of the ladies that helped us were absolutely lovely and so personable! I will recommend Ashley Grace to all of my friends and future brides!!
Lauren, July 2026
Ashley Grace Bridal made the entire experience absolutely wonderful. The staff was kind, attentive, and truly listened to what I was looking for. They created a relaxed, welcoming atmosphere and helped make the process feel special rather than stressful. Their attention to detail and genuine excitement made finding the dress such a memorable moment. I’m so grateful for the care they showed and would highly recommend Ashley Grace Bridal to anyone looking for a beautiful and supportive bridal experience.
Catherine
Frequently Asked Questions
DO I NEED AN APPOINTMENT?
Yes, we strongly suggest booking an appointment ahead of time to shop with us so that every bride receives dedicated, one-on-one attention from a professional bridal stylist. Reserving your appointment ensures your fitting room, stylist, and curated gown selection are ready for your arrival. If you are unable to find an appointment for the time you’d like, give us a call to join our waiting list!
DO YOU CHARGE FOR APPOINTMENTS?
At Ashley Grace, we believe every bride deserves a welcoming, personalized shopping experience. We never charge a fee for our standard bridal appointments because it’s truly an honor to be part of such a meaningful moment in your journey. From the moment you walk through our doors, our team is dedicated to helping you find the gown that makes you feel beautiful, confident, and completely yourself.
HOW FAR IN ADVANCE SHOULD I SHOP FOR MY WEDDING DRESS?
HOW LONG ARE BRIDAL APPOINTMENTS?
Bridal appointments are approximately 2 hours long. This gives you time to relax and not feel rushed while choosing your dream dress and to celebrate with your friends and family.
WHO SHOULD I BRING TO MY APPOINTMENT?
We understand that having those closest to you is important! Our private suites are designed to accommodate your friends and family with that in mind. Bring those whose opinions matter most to create a relaxed atmosphere that allows you to focus on finding the gown that feels like you.
DO YOU HAVE A DRESS SIZE FOR ME THAT I CAN TRY ON?
There’s nothing like trying on your wedding dress and knowing it’s the one! At Ashley Grace, we are size-inclusive and offer a large selection of wedding dresses that you can try-on from size 6 to 34. We have curated an extensive collection of styles, sizes, and price points for our brides.
WHAT IS THE PRICE RANGE OF YOUR GOWNS?
We’ve thoughtfully curated a collection of designer gowns that balances exceptional quality with a variety of investment levels. Most of our wedding dresses range from $1,500 – $3,500. Your stylists will discuss your preferred budget and help you select gowns that align with your vision and investment.
WHAT IF I'M WORKING WITH A SPECIFIC BUDGET OR HAVE A SHORT ENGAGEMENT?
We are here to help and offer beautiful options to fit your needs! Our Ready To Wed collection features sample dresses that offer exceptional value and can be taken home the same day. Your stylist will help you find a gown that fits your vision, timeline, and budget – without compromising on style or quality.
BEYOND THE DRESS
by Ashley Grace
Consider this our love letter to every bride—
Each week, we’ll share helpful insights, planning tips, and a little inspiration to guide you gently through your engagement season, so you can savor every moment along the way.